Content

Backfired: ADHD

This audio documentary examines the defining diagnosis of our time: attention deficit hyperactivity disorder.

Role

Executive Producer

Industry

Narrative Audio / Investigative Reporting

Duration

Limited Series

Framing the investigation

Backfired: ADHD is the second season of the Backfired franchise, which examines the business of unintended consequences. What happens when you set out to solve a problem and in so doing, unleash a new one?

Narrative execution

The show does two things: brings listeners deep into the lives of those who live with the condition, while looking at how the diagnosis arose. Most crucially the series examines some of the perverse incentives that arose once the pharmaceutical industry developed ADHD medications.

Impact and outcomes

  • Named to The New Yorker’s 2024 Top Ten Best Podcast list (#5)

  • Featured on WGN, KCRW and WNYC’s The Brian Lehrer Show

Other projects

Let's continue the conversation.

I look forward to creating best-in-class content with you.

Let's continue the conversation.

I look forward to creating best-in-class content with you.

Let's continue the conversation.

I look forward to creating best-in-class content with you.

Copyright 2026 by Heather Won Tesoriero

Copyright 2026 by Heather Won Tesoriero

Copyright 2026 by Heather Won Tesoriero